Increase your text game with Versace emojis
Published on 10 February 2016
After announcing herself on the social media fashion scene last year by joining Instagram, Donatella Versace just dropped some brand new emojis modelled on the Versace logo, which in turn was derived from the Greek mythology villain Medusa.
Following in the footsteps of social media titan Kim Kardashian — whose Kimoji app recently hit no.1 on the App Store — Versace has become the latest brand to embrace the world's fastest growing language: emoji.
"Versace goes emoji and it's all about love," the brand posted on Instagram to describe the new #VersaceSharesLove campaign. The campaign includes a capsule collection of T-shirts featuring the Italian fashion house's iconic gold Medusa head with a heart-eyes and sunglasses emoji make-over, as well as the new Versace Emoji App, which allows you to edit images with Versace details to post on your social media.
"I love how the new Versace Emoji app lets everyone in the world express themselves and share their feelings," Donatella Versace comments in a statement. "To have our own Versace Emoji is a real treat for Valentine's Day, and I can't wait to begin creating with it."